TA的首页25 Sure-Fire Ways to Improve Your Presentations (转自英语培训资料）
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25 Sure-Fire Ways to Improve
Your Presentations
BEFORE YOU START
RULE #1:
Research your audience’s preconceptions, desires and fears. Why: Every audience has a unique
driver. Why are they there?RULE #2: Focus
on the decision you want the audience to make. Why? That’s the major
reason you’re giving a presentation.RULE #3:
Compile information that has emotional punch. Why: Decision making is an
emotional act, justified by facts.RULE #4:
Eliminate opinions that can’t be backed with quantifiable facts. Why:
Opinions simply tell the audience you’re opinionated.RULE #5: Build
a story, ideally with the audience as the heroes. Why: Your
audience are interested in themselves, not you or your firm.RULE #6: Plan
to build a presentation that is half as long as you first think it
should be. Why: Most presentations are WAAAAY too long.
WHEN YOU BUILD YOUR
SLIDES
RULE #7: Use a
simple, single color background for your slides. Why: a busy
background distracts the audience from your message.RULE #8: Use
large fonts in simple faces (like Ariel); avoid boldface, italics and UPPERCASE. Why:
small fonts in funny faces are hard to read.RULE #9: If you
must use clip art, buy the high quality stuff, not the junky free
crap. Why: Cheap clip art makes your presentation look cheap.RULE #10: Use the
minimum amount of visuals that you need to tell your story. Why: Do
you want them to remember your story or your slides?RULE #11:
Exclude complex graphics and/or highlight the data point that’s
important. Why: complicated slides confuse people.
BEFORE YOU PRESENT
RULE #12: Think
through the emotional impact of EVERY slide; remove the overly
controversial. Why: you don’t want a discussion that goes
down a rat hole.RULE #13: Review
your presentation with a colleague to make sure that it’s
appropriate. Why: This will weed out the irrelevant material.RULE #14: Check,
then double-check, the equipment setup, before you present. Why:
Do you really want to spend five minutes fiddling with the microphone?RULE #15:
Rehearse, rehearse, rehearse. Why: Mentally walking through the
presentation will make it seem more natural when you really do present.RULE #16: Avoid
presenting at the end of the day, the end of the week, right before a
holiday, or after bad news. Why: Your audience won’t be able
to focus on your story.
WHEN YOU PRESENT
RULE #17: Never
spend more than one minute introducing yourself or your firm. Why:
The audience simply doesn’t care, frankly.RULE #18: Never
read from your slides; instead use them to reinforce your message. Why:
your audience aren’t toddlers who need to be read to.RULE #19: Never
present the same material to the same audience twice, except in brief
summary. Why: people tune out stuff they already know.RULE #20: Avoid
jargon, buzzwords and biz blab. Why: if you don’t, you end up sounding
like you are trying too hard to impress people with your knowledge of
vocabulary.RULE #21: Don’t
skip around. Why: On-the-fly improvising makes you look
unprepared and scatterbrained.RULE #22: Unless
you’ve got real skills as a comedian, don’t tell jokes. Why: Nothing
kills a presentation faster than polite laughter.RULE #23:
Prepare some questions for the question/answer slide. Why:
You may need them to get the ball rolling.RULE #24: Make sure you end
your presentation with a neat (preferably 3 point) summary that
underscores the main point. Why: People usually find that
anything more than three main points tends to get forgotten.RULE #25: Try to leave your
audience with a feeling they have learned something they can take away and
apply to their life. Why: People
want to walk away after having invested the time into listening to you
with something they can use.
0
false
false
false
EN-US
ZH-CN
X-NONE
MicrosoftInternetExplorer4
25 Sure-Fire Ways to Improve
Your Presentations
BEFORE YOU START
RULE #1:
Research your audience’s preconceptions, desires and fears. Why: Every audience has a unique
driver. Why are they there?RULE #2: Focus
on the decision you want the audience to make. Why? That’s the major
reason you’re giving a presentation.RULE #3:
Compile information that has emotional punch. Why: Decision making is an
emotional act, justified by facts.RULE #4:
Eliminate opinions that can’t be backed with quantifiable facts. Why:
Opinions simply tell the audience you’re opinionated.RULE #5: Build
a story, ideally with the audience as the heroes. Why: Your
audience are interested in themselves, not you or your firm.RULE #6: Plan
to build a presentation that is half as long as you first think it
should be. Why: Most presentations are WAAAAY too long.
WHEN YOU BUILD YOUR
SLIDES
RULE #7: Use a
simple, single color background for your slides. Why: a busy
background distracts the audience from your message.RULE #8: Use
large fonts in simple faces (like Ariel); avoid boldface, italics and UPPERCASE. Why:
small fonts in funny faces are hard to read.RULE #9: If you
must use clip art, buy the high quality stuff, not the junky free
crap. Why: Cheap clip art makes your presentation look cheap.RULE #10: Use the
minimum amount of visuals that you need to tell your story. Why: Do
you want them to remember your story or your slides?RULE #11:
Exclude complex graphics and/or highlight the data point that’s
important. Why: complicated slides confuse people.
BEFORE YOU PRESENT
RULE #12: Think
through the emotional impact of EVERY slide; remove the overly
controversial. Why: you don’t want a discussion that goes
down a rat hole.RULE #13: Review
your presentation with a colleague to make sure that it’s
appropriate. Why: This will weed out the irrelevant material.RULE #14: Check,
then double-check, the equipment setup, before you present. Why:
Do you really want to spend five minutes fiddling with the microphone?RULE #15:
Rehearse, rehearse, rehearse. Why: Mentally walking through the
presentation will make it seem more natural when you really do present.RULE #16: Avoid
presenting at the end of the day, the end of the week, right before a
holiday, or after bad news. Why: Your audience won’t be able
to focus on your story.
WHEN YOU PRESENT
RULE #17: Never
spend more than one minute introducing yourself or your firm. Why:
The audience simply doesn’t care, frankly.RULE #18: Never
read from your slides; instead use them to reinforce your message. Why:
your audience aren’t toddlers who need to be read to.RULE #19: Never
present the same material to the same audience twice, except in brief
summary. Why: people tune out stuff they already know.RULE #20: Avoid
jargon, buzzwords and biz blab. Why: if you don’t, you end up sounding
like you are trying too hard to impress people with your knowledge of
vocabulary.RULE #21: Don’t
skip around. Why: On-the-fly improvising makes you look
unprepared and scatterbrained.RULE #22: Unless
you’ve got real skills as a comedian, don’t tell jokes. Why: Nothing
kills a presentation faster than polite laughter.RULE #23:
Prepare some questions for the question/answer slide. Why:
You may need them to get the ball rolling.RULE #24: Make sure you end
your presentation with a neat (preferably 3 point) summary that
underscores the main point. Why: People usually find that
anything more than three main points tends to get forgotten.RULE #25: Try to leave your
audience with a feeling they have learned something they can take away and
apply to their life. Why: People
want to walk away after having invested the time into listening to you
with something they can use.
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